STRATEGY AND AUDIT
PACKAGES
Before implementing any social media strategy, you need to know yourself, your market and the practices of your competitors.
This is where the audit plays a crucial role in enabling the implementation of a relevant strategy.
Everything at -15%
Strategy & Audit
AUDIT
AUDIT YOUR ONLINE PRESENCE
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Number of subscribers
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Statistics analysis
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Rate of engagement
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Conversion rate
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Number of DMs and number of post saves
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Number of story views
STUDY OF YOUR PROFILE
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User name
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Feed+Moodboard
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Biography
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Competition and competitive activity
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Market trends
STRATEGIC SOCIAL MEDIA RECOMMENDATIONS
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Recommendations: username, biography, publications, stories
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Suggestion of type of content to post
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Suggestion of relevant hashtag
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Personalized advice
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A personalized feed template + moodboard
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Bonus: a real teaser on your brand
CONTENT STRATEGY
CONTENT STRATEGY
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Audit
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Competitive benchmark
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Brand positioning
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Communication objectives
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KPI's
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Editorial line
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Social media biography
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Feed+Moodboard
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Editorial Calendar
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Action plan
SOCIAL MEDIA STRATEGY
BRAND PLATFORM
History
Marketing mix
Objective
Target
Online presence - analysis
CONTENT STRATEGY
Competitive benchmark
Positioning, objectives
Suggesting a slogan
Editorial line
Target Definition
KPI's
Biography
Feed
Editorial Calendar
Action plan
Strategic recommendations
STRATEGY
INBOUND MARKETING
INBOUND MARKETING / MARKETING AUTOMATION
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Concurrency benchmark
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Creation of new templates for your newsletter
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Creation of your newsletter
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Creation of two buyer persona
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Analyse of their behaviours on social medias
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Creation of an ebook or a teaser video for your website
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Strategical webmarketing recommendations
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+ Translation option
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Translation of your website into english
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Translation of your contents into english
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Blogging articles/ press articles / slogan
Find these offers à la carte or in one of the CM packs
Each formula adapts to your needs and can be adapted.